Many years ago, when people started paying for water, I thought it was a joke; it would never last. Now, more than $100 billion is spent every year on bottled water globally. So how about bottled air? How much are some people in China prepared to pay for fresh air? At least 219 yuan ($31.80) for a bottle from New Zealand and Canada. That’s about 1.2 yuan ($0.17) a breath. According to the Beijing Youth Daily, the bottled fresh air offered by about half a dozen online retailers is become a “thriving business” as people struggle this winter with choking smog in the northern areas of the country.